August 13, at the Irvine Equinox center come spend an evening with your fellow PPOC Members, starting at 5pm for dinner at the Oliver Restaurant. Then at 7pm the Amazing George DeLoache will take the floor to discuss how to create Iconic Business Portraits on site. From George: I begin the creating of my photographic portraits long before the first frame is exposed. I want to know all that I can about the nature of the person whose portrait I am creating. The designing of the image is complete before ever placing the subject before the lens. The positioning of the light, the direction of the shadow, and the pose of the subject are all part of the pre-shoot meditations, sometimes continuing for days before the actual shoot. The shoot itself is all about evoking and capturing that essential moment when the mask is lifted. Karsh writes, “The revelation, if it comes at all, will come in a small fraction of a second with an unconscious gesture, a gleam of the eye, a brief lifting of the mask that all humans wear to conceal their innermost selves from the world. In that fleeting interval of opportunity the photographer must act or lose his prize”. I photograph extremely fast, never giving the subjects a chance to think themselves into self-consciousness. A steady flow of direction mixed with encouragement inspires my subject to climb higher, leave fear behind and embrace the light. Music sets the mood and after a moment or so the subject forgets that they are being photographed and gets caught up in the flow of the event. It is a tango, so to speak. It is the dance of love and passion, the dancers moving with the music and with each other creating movement, emotion, and beauty. I beckon to all my subjects, come dance with me before my lens and I once again wait for the magic. Then on Thursday August 14th we will spend the day in Old Town Orange at 71 Plaza Square, Orange CA 92865, we will be hosting a hands on workshop, Creating Iconic Business Portraits.
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